Rinfou

RINFOU, an acronym for Right In Front Of You, provides a networking service to individuals that helps connect them with other people, businesses, events, and offers in their area. This is all accomplished through a mobile application that leverages user input to provide helpful meeting opportunities that coincide with the user’s schedule and desires.

Challenge

Our team was tasked with introducing this innovative new app in a quick brand video that engaged viewers, explained the functionality and benefit of the app, and modeled user experience.

Solution

We chose a day-in-the-life format to help communicate the power of the app, while keeping the audience engaged through a clear narrative. On-screen text and icons helped further illustrate Rinfou’s capabilities and showcase their interface.