Humana

Working with Miami ad agency Wax Communications, we tackled a project for Humana Active Outlook, a health and wellness program from Humana that provides publications, classes, and an online environment for patients to stay active and involved with their own health.

Challenge

We needed to produce an in-depth motion-graphics video that explained the many programs and benefits of Humana Active Outlook, and do it in a way that clearly presented the program in an easy-to-follow format.

Solution

Using a blend of live-action testimonial footage and motion graphics, our animators used careful compositing to create a 3D spatial environment out of objects we photographed in our studio. The result is an interesting visual journey through the benefits and programs included in Humana Active Outlook.